Bernie Sanders to Run 5-Minute Documentary Ad on Univision to Court Hispanics

20160305_0800 Bernie Sanders to Run 5-Minute Documentary Ad on Univision to Court Hispanics (NYT).jpg Bernie Sanders to Run 5-Minute Documentary Ad on Univision to Court Hispanics
By Nick Corasaniti, New York Times

(Mar. 5, 2016 08:00 am) In an effort to reach millions of Hispanic voters, Bernie Sanders’s campaign is running a five-minute Spanish-language ad on Univision that calls attention to the plight of a female farm worker in Florida.

In the ad, the woman chokes back tears two minutes into telling her story, one that began with her saying “Voy a luchar mientras,” or “I will always fight.” But the ad then drifts into the hardships she faces, like the low wages she earns working the tomato fields of Immokalee, Fla.

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Published on Mar 5, 2016

Working families of Immokalee, Florida, have been fighting exploitation by the agricultural industry. “I will always fight. As long as I can see my children happy and well, I will continue fighting to provide them with the best. My children are the motor that drives my life,” Udelia says.

In 2008, Bernie traveled to Immokalee and met with migrant workers who were being ruthlessly exploited. He told the story to Congress in the hopes of improving their condition, and succeeded. But how many more Immokalees are there? How many fields or factories are there? We have to ask ourselves ‘who benefits from this exploitation?’ And to understand that it is not only the Immokalee workers who suffer but every worker in America because that pushes us in a race to the bottom.

We appreciate the use of footage from the award winning documentary “Food Chains”, directed by Sanjay Rawal.

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